1. ABOUT THIS COOKIE POLICY

This Cookie Policy explains how Why Wont My House Sell Ltd (“we”, “us” or “our”) uses cookies and similar technologies when you visit whywontmyhousesell.co.uk.

It explains what these technologies are, why we use them and how you can control them.

This Cookie Policy should be read alongside our Privacy Policy.

2. WHAT ARE COOKIES?

Cookies are small text files placed on your computer, smartphone or other device when you visit a website.

Cookies allow a website to recognise a device and may store information about your preferences, previous actions or how you use the website.

Some cookies operate only while your browser is open. These are called session cookies. Others remain on your device for a specified period or until you delete them. These are called persistent cookies.

We may also use similar technologies, including pixels, tags, scripts, local storage and tracking technologies. References to “cookies” in this policy include these similar technologies where appropriate.

3. WHO WE ARE

Why Wont My House Sell Ltd is responsible for the cookies and similar technologies used through this website.

Why Wont My House Sell Ltd is registered in England and Wales under company number 17397349.

Registered office:

T206 Titan House

Cardiff Bay Business Centre

Titan Road

Cardiff

United Kingdom

CF24 5BS

Email: [[email protected]](mailto:[email protected])

4. THE TYPES OF COOKIES WE USE

We may use the following categories of cookies:

STRICTLY NECESSARY COOKIES

These cookies are required for the website to operate securely and provide functions requested by visitors.

They may be used to:

• Load and display website pages correctly

• Maintain website and form security

• Prevent fraud, abuse or malicious activity

• Process form submissions

• deliver the Home Seller’s Success Guide you request

• Support consultation and appointment-booking functions

• Remember your cookie choices

Strictly necessary cookies cannot normally be switched off through our cookie-consent tool because the website may not function correctly without them.

FUNCTIONAL COOKIES

Functional cookies allow the website to remember choices you make and provide enhanced functionality.

They may be used to:

• Remember information entered during a visit

• Remember display or accessibility preferences

• Support forms and appointment-booking features

• Improve how website features operate

Where required, these cookies will only be activated after you have made the appropriate choice through our cookie-consent tool.

ANALYTICS COOKIES

Analytics cookies help us understand how visitors use the website.

They may collect information such as:

• The pages visitors view

• How visitors arrived at the website

• How long visitors spend on particular pages

• Which buttons or links visitors select

• Whether forms are completed successfully

• General device, browser and location information

We may use this information to understand website performance, identify problems and improve the website and our services.

Where consent or another user choice is legally required, analytics technologies will not be activated until that choice has been made.

ADVERTISING AND MARKETING COOKIES

Advertising and marketing cookies may be used to understand the effectiveness of our advertising and to make advertising more relevant.

These technologies may:

• Record that someone visited our website after seeing an advertisement

• Measure completed guide requests or consultation bookings

• Help prevent the same advertisement from being shown excessively

• Create or measure advertising audiences

• Allow advertising platforms to associate a website visit with an account or device

Advertising and social-media tracking technologies are not strictly necessary.

They will only be activated after you have given the required consent through our cookie banner.

5. COOKIES AND TECHNOLOGIES USED BY OUR WEBSITE

The cookies used may change as we improve the website or change our service providers.

The following table describes the principal services and cookies that may be used.

WEBSITE AND FUNNEL PLATFORM

Provider: GoHighLevel, LeadConnector and associated service providers

Purpose: To host and operate the website, display pages, process forms, manage contact requests, deliver requested information and support consultation bookings.

Cookie type: Strictly necessary and functional

Typical duration: Session cookies or persistent cookies lasting only as long as reasonably necessary for the relevant function.

Consent: Strictly necessary cookies do not require consent. Optional functional cookies will be controlled through the cookie-consent tool where required.

SECURITY AND WEBSITE DELIVERY

Provider: Our hosting, security and content-delivery providers, which may include Cloudflare or equivalent providers

Possible cookies: __cf_bm, cf_clearance or equivalent security cookies

Purpose: To protect the website, detect automated traffic, prevent fraud and abuse, and deliver website content reliably.

Cookie type: Strictly necessary

Typical duration: From approximately 30 minutes to one year, depending on the security function and provider settings.

Consent: Not normally required where the cookie is strictly necessary for security or website delivery.

COOKIE PREFERENCES

Provider: Our website or cookie-consent provider

Possible cookies: A consent, preferences or settings cookie

Purpose: To remember whether you accepted, rejected or customised optional cookies so that we can respect your choice.

Cookie type: Strictly necessary

Typical duration: Usually between six and twelve months, unless you delete the cookie sooner.

Consent: Not required because it is necessary to record and respect your cookie choice.

GOOGLE ANALYTICS

Provider: Google

Possible cookies: ga, ga<container-ID>, gid and related analytics technologies

Purpose: To help us understand website usage, page visits, traffic sources, interactions and website performance.

Cookie type: Analytics

Typical duration:

• _ga: Up to two years

• ga<container-ID>: Up to two years

• _gid: Approximately 24 hours

Consent or choice: These cookies will only be activated where the appropriate consent or other legally required visitor choice has been obtained. If Google Analytics has not been activated on the website, these cookies will not be set by us.

Further information: https://policies.google.com/privacy

META PIXEL

Provider: Meta Platforms

Possible cookies and technologies: _fbp, fr, tracking pixels and related technologies

Purpose: To measure the effectiveness of Facebook and Instagram advertising, record conversions and help us understand how visitors respond to our advertisements.

Cookie type: Advertising and marketing

Typical duration:

• _fbp: Up to approximately three months

• fr: Up to approximately three months

Consent: Meta advertising technologies will not be activated unless you have consented to advertising or marketing cookies. If the Meta Pixel has not been activated on the website, these cookies will not be set by us.

Further information: https://www.facebook.com/privacy/policy/

6. THIRD-PARTY COOKIES

Some cookies and similar technologies may be provided by third parties whose services appear on or support our website.

These providers may collect information from your device and may combine it with information they already hold, subject to their own privacy policies.

Third-party providers may include:

• GoHighLevel and LeadConnector

• Website-hosting and security providers

• Google

• Meta Platforms

• Calendar and appointment-booking providers

• Email and communication providers

• Embedded-content providers

We do not control how third parties use information for their own independent purposes. You should review their privacy and cookie information where appropriate.

7. YOUR COOKIE CHOICES

When you first visit the website, you may be shown a cookie banner that allows you to:

• Accept optional cookies

• Reject optional cookies

• Choose which categories of optional cookies you permit

Strictly necessary cookies may operate without consent because they are required to provide the website or a service you have requested.

Where another legal exception applies, we will provide the information and means of objecting required by law.

You can change or withdraw your cookie choices at any time using the cookie-settings control on our website, where available.

Withdrawing consent will not affect the lawfulness of cookies or related processing that occurred before consent was withdrawn.

8. MANAGING COOKIES THROUGH YOUR BROWSER

Most web browsers allow you to view, delete or block cookies through their settings.

You may be able to configure your browser to:

• Delete existing cookies

• Block all cookies

• Block third-party cookies

• Clear cookies when you close the browser

• Notify you before a cookie is placed

Blocking all cookies may affect the operation of forms, consultation bookings, cookie preferences and other website functions.

Instructions vary between browsers. Please refer to your browser’s help or settings pages for further information.

9. GOOGLE AND META CONTROLS

You may be able to manage how Google uses information for advertising through Google’s advertising settings:

https://myadcenter.google.com/

You may be able to manage your advertising preferences for Facebook and Instagram through your Meta Accounts Centre:

https://accountscenter.facebook.com/adpreferences/

These third-party controls operate separately from the cookie choices provided on our website.

10. PERSONAL INFORMATION AND COOKIES

Some information collected through cookies may constitute personal information, particularly where it can identify or distinguish a device or be associated with an individual.

We handle personal information collected through cookies in accordance with our Privacy Policy and applicable data-protection law.

You can read our Privacy Policy at:

https://whywontmyhousesell.co.uk/privacy-policy

11. HOW LONG COOKIES REMAIN ON YOUR DEVICE

The period for which a cookie remains on your device depends on its purpose and configuration.

Session cookies are deleted when you close your browser.

Persistent cookies remain until their stated expiry date or until you delete them.

Cookie durations may be changed by the relevant provider. We periodically review our use of cookies and aim to retain them only for as long as reasonably necessary.

12. CHANGES TO THIS COOKIE POLICY

We may update this Cookie Policy when:

• We add or remove website services

• We change our analytics or advertising tools

• A provider changes its cookies or retention periods

• Legal or regulatory requirements change

The latest version will be published on this page, and the “Last updated” date will be revised.

13. CONTACT US

If you have questions about this Cookie Policy or our use of cookies, please contact:

Why Wont My House Sell Ltd

Email: [[email protected]](mailto:[email protected])

Registered office:

T206 Titan House

Cardiff Bay Business Centre

Titan Road

Cardiff

United Kingdom

CF24 5BS